Making
Identity Visible
Business Coaching and Brand Consulting for founders, leaders, and teams in transition, ready to find new ways of showing up. With clarity, direction and a visible sense of self.
Connect the dots.
Find the golden thread.
Move forward.
I work with founders, experts and brands at the point where their business or role is changing, and the way they present themselves no longer fits.Together, we get clear on who you are and where you’re heading, and turn that into a digital presence that move your business forward.
02 FOCUS
Inner alignment, direction and decisions. For founders and professionals starting, elevating or pivoting their business or career.
Business Coaching
Brand Strategy
Positioning, messaging and USP. Finding the right words for who you are and what you do.
Brand Presence
Visual identity and brand presence. How you show up online: on your website and social media.
03 METHOD
Inside-Out-Method™
Lasting change has to start within to become visible on the outside. Every process moves through three intertwined layers.
Selected work
COACHING SPIRALE
Making 20 years of expertise visible
Clarity
Session
Clarity you can act on
A strategic session to untangle complexity. For founders, leaders and creative professionals who need clarity, fast. Whether it's a positioning that doesn't quite fit, a strategic decision you keep circling or simply a fresh pair of eyes. We get to the heart of it quickly: we sort your thoughts, look at the options and decide what really matters now. You leave with clarity on your next step and a clear plan to act on it.
Identity
Atelier
Where change becomes visible
For founders and creatives in transition who want a strategic sparring partner for the whole process. Together we clarify your professional identity, sharpen your positioning and voice, and shape how you show up: in words, in visuals and online. You leave with a clear direction and the tools to carry it forward on your own.
Client Voices
“Before working with Helen, I felt I had outgrown my existing brand presence, but I didn’t know how to define my new identity and translate it into visual form. Helen is a sensitive, warm and approachable coach who beautifully combines high-level systemic business coaching with her expertise in branding. I felt incredibly well-supported, empowered and challenged in just the right way.”
Dr. Anna Maria Beck, Coach for PhD Candidates
“ When it comes to branding, Helen is simply the best! The coaching is of outstanding quality, and the investment was more than worth it. Developing a signature offer helped me bring focus and calm into my business. I’m especially proud of my newly structured and designed website. It finally reflects my expertise. The support throughout the entire time was priceless! I have rarely experienced anything like it. I recommend it to every entrepreneur who wants to work on her or his personal brand and how they comes across, whether for the next step in her career or to attract the right clients.”
Alexandra Schneller, Leadership & Business Coach